In a competitive business environment marked by the shortening of product life cycles, the increasing speed of technological development, and the blurring of industry borders, managers increasingly recognize the importance of product innovation to a company's survival and growth. This study analyzed the impact of three exogenous constructs (organization, technology, orientation) on the practice and performance of product innovation in organizations. Some key success factors in the management of product innovation were ...
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In a competitive business environment marked by the shortening of product life cycles, the increasing speed of technological development, and the blurring of industry borders, managers increasingly recognize the importance of product innovation to a company's survival and growth. This study analyzed the impact of three exogenous constructs (organization, technology, orientation) on the practice and performance of product innovation in organizations. Some key success factors in the management of product innovation were uncovered, and guidelines for designing innovation-oriented firms provided.
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Add this copy of Determinants of Product Innovation in Organizations: to cart. $94.00, very good condition, Sold by Expatriate Bookshop rated 5.0 out of 5 stars, ships from Svendborg, DENMARK, published 1998 by Tilburg University Press.
