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Decoding Women's Magazines: From Mademoiselle to Ms.

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Decoding Women's Magazines: From Mademoiselle to Ms. - McCracken, Ellen
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This is a study of more than 50 glossy publications for women in the United States today, including the beauty and fashion titles, the service and home magazines, those aimed at minority readership, new female workers, and women with special-interests and spending power. The analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism and the contradictory semiotic structures at ...

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Decoding Women's Magazines: From Mademoiselle to Ms. 1993, St. Martin's Press, New York, NY

ISBN-13: 9780312079727

Hardcover

Decoding Women's Magazines: From Mademoiselle to Ms. 1992, Palgrave Macmillan, Basingstoke

ISBN-13: 9780333535905

Paperback

Decoding Women's Magazines: From Mademoiselle to Ms. 1992, St. Martin's Press, New York, NY

ISBN-13: 9780312079710

Trade paperback