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Customer Service in Health Care: A Grassroots Approach to Creating a Culture of Service Excellence

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Customer Service in Health Care: A Grassroots Approach to Creating a Culture of Service Excellence - Baird, Kristin
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Research confirms that it is six times more costly to attract anew customer than it is to retain an existing one. Creating a culture of service excellence requires planning, preparation, and persistence. Customer Service in HealthCare is designed to provide readers with the fundamentalinformation and skills to start or strengthen a customer serviceinitiative within a health care organization. This bookconcentrates on action as opposed to theory. It offers a practical, step-by-step process for creating a culture shift ...

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Customer Service in Health Care: A Grassroots Approach to Creating a Culture of Service Excellence 2000, Jossey-Bass

ISBN-13: 9780787952518

Trade paperback

Customer Service in Health Care: A Grassroots Approach to Creating a Culture of Excellence (AHA Press) 2000, Jossey-Bass, San Francisco, CA

ISBN-13: 9781556482694

Trade paperback