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Customer Moat: Unveiling the Secrets of Business Strategy

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Customer Moat: Unveiling the Secrets of Business Strategy - Sung, Eddie, and Yin, Karen (Editor)
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The ultimate guide for explaining how business actions translate to profits. This book is the story of the Customer Moat Formula (CMF), a complete model for explaining how we can manage a business's strategy. The CMF is an actionable tool that is universally applicable to all businesses; it teaches how to achieve greater profitability and success.

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Customer Moat: Unveiling the Secrets of Business Strategy 2016, Eddie Sung

ISBN-13: 9780996919005

Trade paperback

Customer Moat: Unveiling the Secrets of Business Strategy 2016, Eddie Sung

ISBN-13: 9780996919043

Hardcover