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Customer Culture: How Fedex and Other Great Companies Put the Customer First Every Day

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Customer Culture: How Fedex and Other Great Companies Put the Customer First Every Day - Basch, Michael
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The executive who pioneered FedEx's legendary customer culture shows exactly how to go beyond talk and make it happen for real. Basch identifies the key cultural obstacles and leadership failures that dilute customer focus, and demonstrates how to build systems and structures that help good people deliver great customer service.

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Customer Culture: How Fedex and Other Great Companies Put the Customer First Every Day 2003, FT Press, Upper Saddle River, NJ

ISBN-13: 9780131303201

Trade paperback

Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day 2002, FT Press, Upper Saddle River, NJ

ISBN-13: 9780130353313

Hardcover