'Creative Arts Marketing' is a practical introduction to the wide range of marketing principles and practices used by those marketing the performing and visual arts. 'Creative Arts Marketing' also looks at the bigger picture. The political, sociological and economic factors which affect people working in the arts are examined enabling readers to consider the function of marketing from a more strategic standpoint. Thus the book integrates the principles of marketing theory with the realities of working in an arts ...
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'Creative Arts Marketing' is a practical introduction to the wide range of marketing principles and practices used by those marketing the performing and visual arts. 'Creative Arts Marketing' also looks at the bigger picture. The political, sociological and economic factors which affect people working in the arts are examined enabling readers to consider the function of marketing from a more strategic standpoint. Thus the book integrates the principles of marketing theory with the realities of working in an arts organization. 'Creative Arts Marketing' includes numerous examples and case studies showing how different marketing techniques have worked for a diverse range of arts organizations. It will be invaluable both to students on arts management courses as well as arts managers, marketers and administrators looking for practical guidance on how to market their organizations most effectively. Integrates the principles of marketing theory with the realities of working in an arts organization Includes case studies and examples from community, visual and amateur arts
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Add this copy of Creative Arts Marketing to cart. $14.15, good condition, Sold by Phatpocket Limited rated 4.0 out of 5 stars, ships from Waltham Abbey, ESSEX, UNITED KINGDOM, published 1995 by Butterworth-Heinemann.
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Seller's Description:
Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
Add this copy of Creative Arts Marketing to cart. $19.33, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1998 by A Butterworth-Heinemann Title.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780750622370.
Add this copy of Creative Arts Marketing to cart. $19.51, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1995 by A Butterworth-Heinemann Title.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 0750622377.
Add this copy of Creative Arts Marketing to cart. $23.39, poor condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1998 by Butterworth Heinemann.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780750622370.
Add this copy of Creative Arts Marketing to cart. $28.96, good condition, Sold by Anybook rated 4.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Butterworth-Heinemann.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 800grams, ISBN: 9780750622370.
Add this copy of Creative Arts Marketing to cart. $37.50, very good condition, Sold by Bingo Used Books rated 5.0 out of 5 stars, ships from Vancouver, WA, UNITED STATES, published 1996 by Saint Louis, Missouri, U.S.A. : Butterworth-Heinemann.
