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Creative Action in Organizations: Ivory Tower Visions and Real World Voices

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Creative Action in Organizations: Ivory Tower Visions and Real World Voices - Ford, Cameron M, Dr. (Editor), and Gioia, Dennis A (Editor)
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Creativity in organizations has become an issue of great importance, but how does a company encourage personnel to find creative solutions to budgeting, product development, marketing and training? With engaging contributions from leading academics and professionals, this book explores the key factors that are critical to the development and promotion of creativity in any organization.

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Creative Action in Organizations: Ivory Tower Visions and Real World Voices 1995, Sage Publications, Inc, Thousand Oaks

ISBN-13: 9780803953505

Trade paperback

Creative Action in Organizations: Ivory Tower Visions and Real World Voices 1995, Sage Publications, Inc, Thousand Oaks

ISBN-13: 9780803953499

Hardcover