Photo opportunities, ten-second sound bites, talking heads and celebrity anchors: so the world is explained daily to millions of Americans. The result, according to the experts, is an ignorant public, helpless targets of a one-way flow of carefully filtered and orchestrated communication. Common Knowledge shatters this pervasive myth. Reporting on a ground-breaking study, the authors reveal that our shared knowledge and evolving political beliefs are determined largely by how we actively reinterpret the images, fragments, ...
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Photo opportunities, ten-second sound bites, talking heads and celebrity anchors: so the world is explained daily to millions of Americans. The result, according to the experts, is an ignorant public, helpless targets of a one-way flow of carefully filtered and orchestrated communication. Common Knowledge shatters this pervasive myth. Reporting on a ground-breaking study, the authors reveal that our shared knowledge and evolving political beliefs are determined largely by how we actively reinterpret the images, fragments, and signals we find in the mass media. For their study, the authors analyzed coverage of 150 television and newspaper stories on five prominent issues--drugs, AIDS, South African apartheid, the Strategic Defense Initiative, and the stock market crash of October 1987. They tested audience responses of more than 1,600 people, and conducted in-depth interviews with a select sample. What emerges is a surprisingly complex picture of people actively and critically interpreting the news, making sense of even the most abstract issues in terms of their own lives, and finding political meaning in a sophisticated interplay of message, medium, and firsthand experience. At every turn, Common Knowledge refutes conventional wisdom. It shows that television is far more effective at raising the saliency of issues and promoting learning than is generally assumed; it also undermines the assumed causal connection between newspaper reading and higher levels of political knowledge. Finally, this book gives a deeply responsible and thoroughly fascinating account of how the news is conveyed to us, and how we in turn convey it to others, making meaning of at once so much and so little. For anyone who makes the news--or tries to make anything of it-- Common Knowledge promises uncommon wisdom.
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Add this copy of Common Knowledge: News and the Construction of to cart. $3.89, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1992 by University of Chicago Press.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Common Knowledge: News and the Construction of to cart. $4.18, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1992 by University of Chicago Press.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of Common Knowledge: News and the Construction of to cart. $7.00, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1992 by University of Chicago Press.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Common Knowledge: News and the Construction of to cart. $7.50, good condition, Sold by Bookfeathers LLC rated 5.0 out of 5 stars, ships from Lewisburg, PA, UNITED STATES, published 1992 by University of Chicago Press.
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VG- Book Not ex-lib. Softcover in red wraps, small 8vo. xvii + 172pp. Index, references, endnotes, tables. VG-. Blue-pencil underlining to first page of primary text, else clean and unmarked. Curl and short crease to upper corner front wrap. Else clean, tight, square and unmarked.
Add this copy of Common Knowledge: News and the Construction of to cart. $12.00, good condition, Sold by Bluewater Books rated 5.0 out of 5 stars, ships from Fort Gratiot, MI, UNITED STATES, published 1992 by University of Chicago Press.
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Good. No dust jacket as issued. Pages are clean, previous owner; s name to inner wrap; bump to the forecorners, wraps are dimpled and there is a long cover crease. Trade paperback (US). Glued binding. 172 p. Contains: Illustrations. American Politics & Political Economy (Paperback). Audience: General/trade.
Add this copy of Common Knowledge: News and the Construction of to cart. $27.42, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 1992 by University of Chicago Press.
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Fine. Trade paperback (US). Glued binding. 190 p. Contains: Unspecified. American Politics and Political Economy. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Common Knowledge: News and the Construction of to cart. $29.37, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 1992 by University of Chicago Press.
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New. Trade paperback (US). Glued binding. 190 p. Contains: Unspecified. American Politics and Political Economy. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
