Appropriate for Introductory Marketing courses at the college or university level. At university level, this text is particularly suitable for non-majors or where marketing has been designated as a general education course. The fifth edition of this text is revised to emphasize the use of technology, especially E-Marketing. Key improvements include extensive updating, the new comprehensive E-Marketing chapter, and added emphasis on Integrated Marketing Communications. This edition maintains the practical, student-oriented ...
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Appropriate for Introductory Marketing courses at the college or university level. At university level, this text is particularly suitable for non-majors or where marketing has been designated as a general education course. The fifth edition of this text is revised to emphasize the use of technology, especially E-Marketing. Key improvements include extensive updating, the new comprehensive E-Marketing chapter, and added emphasis on Integrated Marketing Communications. This edition maintains the practical, student-oriented approach to marketing theory and practice, which has made previous editions so popular.
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Add this copy of Canadian Marketing in Action: Sixth Edition to cart. $23.00, good condition, Sold by Bay Used Books rated 4.0 out of 5 stars, ships from Sudbury, ON, CANADA, published 2004 by Pearson Education Canada Inc.
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Seller's Description:
Very Good. 6th Edition. Some neat highlighting throughout pages. Pages vibrant, binding tight. Little to no wear on cover. Has access code for companion website.
Add this copy of Canadian Marketing in Action, Fifth Edition to cart. $27.00, very good condition, Sold by Bay Used Books rated 4.0 out of 5 stars, ships from Sudbury, ON, CANADA, published 2002 by Pearson.
Add this copy of Canadian Marketing in Action (7th Edition) to cart. $29.32, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published by Pearson Canada.
Add this copy of Canadian Marketing in Action (8th Edition) to cart. $48.93, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published by Pearson Education Canada.
Add this copy of Canadian Marketing in Action *Sixth Edition* to cart. $52.95, good condition, Sold by RareNonFiction rated 5.0 out of 5 stars, ships from Ladysmith, BC, CANADA, published 2004 by Prentice Hall Press/Pearson.
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Very Good. 0131200917. Over 500 pages. Minimal pencil underlining else clean with light wear. A nice copy.; 4to-over 9¾"-12" tall; CANADA COMMERCE MARKETING BUSINESS ECONOMICS.
Add this copy of Canadian Marketing in Action-Seventh Edition to cart. $62.95, good condition, Sold by RareNonFiction rated 5.0 out of 5 stars, ships from Ladysmith, BC, CANADA, published 2007 by Pearson / Prentice Hall.
