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Business Research: A Practical Guide for Undergraduate and Postgraduate Students

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Business Research: A Practical Guide for Undergraduate & Postgraduate Students - Collis, Jill, and Hussey, Roger
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Now in its fourth edition, this is a hands-on and straightforward core textbook in business research methods. Combining a clear and succinct style with a beautifully presented text design, this textbook delivers the fundamentals of business research in a highly accessible manner. It provides balanced coverage of both quantitative and qualitative methods and supports students throughout the entire process of business research, from reviewing the literature to writing up results. Practical advice is combined with strong ...

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Business Research: A Practical Guide for Undergraduate & Postgraduate Students 2013, Red Globe Press, New York

ISBN-13: 9780230301832

4th edition

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Business Research: A Practical Guide for Undergraduate & Postgraduate Students 2009, Palgrave MacMillan

ISBN-13: 9781403992475

3rd edition

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Business Research: A Practical Guide for Undergraduate and Postgraduate Students 2003, Palgrave MacMillan, Basingstoke, England

ISBN-13: 9780333983256

2nd edition

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