Revision with unchanged content. Men's shifting self-identities and masculinities result in changes in men's clothing and shopping behavior. This study explored how male consumers with a different degree of fashion opinion leadership interpret the same male looks and the differences in their tendency to accept a variety of looks. It also investigated how these variances are related to information sources used.
Read More
Revision with unchanged content. Men's shifting self-identities and masculinities result in changes in men's clothing and shopping behavior. This study explored how male consumers with a different degree of fashion opinion leadership interpret the same male looks and the differences in their tendency to accept a variety of looks. It also investigated how these variances are related to information sources used.
Read Less
Add this copy of An Exploratory Study of Men's Interpretation and to cart. $45.46, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2012 by AV Akademikerverlag.
Add this copy of An Exploratory Study of Men's Interpretation and to cart. $45.46, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2008 by VDM Verlag Dr. Mueller E.K..