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American Automobile Advertising, 1930-1980: An Illustrated History

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American Automobile Advertising, 1930-1980: An Illustrated History - Stevenson, Heon
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This book provides a comprehensive history of American automobile advertising over a half-century span, beginning with the entrenchment of the Big Three automakers during the Depression and concluding with the fuel crisis of the 1970s and early 1980s. The well illustrated text follows a thematic rather than a strictly chronological structure, tracing the development of principal elements in American automobile advertising.

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American Automobile Advertising, 1930-1980: An Illustrated History 2008, McFarland & Company, Jefferson

ISBN-13: 9780786436859

Hardcover