This is the fourth title in the Design Secrets series. Each design project selected is shown in detail from concept to completion including all the steps in-between. This book presents 50 real-life design projects: original plans, sketches, interim drawings, and presentations each accompanied by informative captions that show how designers present their ideas, and solve problems. Each campaign in this book will have one distinctive and creative element that sets it apart and makes it worthwhile to look at closely. For ...
Read More
This is the fourth title in the Design Secrets series. Each design project selected is shown in detail from concept to completion including all the steps in-between. This book presents 50 real-life design projects: original plans, sketches, interim drawings, and presentations each accompanied by informative captions that show how designers present their ideas, and solve problems. Each campaign in this book will have one distinctive and creative element that sets it apart and makes it worthwhile to look at closely. For example, one campaign will go into detail about how the creative team came up with the idea; another will go into more detail on the use of a song in the campaign, and how that came to be; and another will address a television campaign that relied heavily on special effects.
Read Less
Add this copy of Advertising: 50 Real-Life Projects Uncovered (Design to cart. $19.45, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2002 by Rockport Publishers Inc.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. With usual stamps and markings, In good all round condition. Dust jacket in poor condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1400grams, ISBN: 9781564966636.
