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Advanced Web Metrics with Google Analytics

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Advanced Web Metrics with Google Analytics - Clifton, Brian
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This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager. Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you ...

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Advanced Web Metrics with Google Analytics 2012, Sybex Inc.,U.S., New York

ISBN-13: 9781118168448

3rd edition

Paperback

Advanced Web Metrics with Google Analytics 2010, Sybex, Indianapolis, IN

ISBN-13: 9780470562314

2nd edition

Trade paperback

Advanced Web Metrics with Google Analytics 2008, Sybex, Indianapolis, IN

ISBN-13: 9780470253120

Trade paperback