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Adscam - Hoffman, Bob
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In 2017, Bob Hoffman wrote BadMen: How Advertising Went from a Minor Annoyance to a Major Menace. It was selected as Best Of Marketing, 2017. Five years later Bob revisits advertising's tracking-based online advertising industry and finds it far more corrupt and dangerous than ever. In ADSCAM: How Online Advertising Gave Birth to One of History's Greatest Frauds, and Became a Threat to Democrac y, Bob concludes that the tracking-based online advertising industry is "a criminal racket of epic proportions. It is a giant ...

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Adscam 2022, Type a Group, LLC

ISBN-13: 9780999230749

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