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Paperback Mass media and business Books

You Can Hype Anything: Creative Tactics and Advice for Anyone with a Product, Business, or Talent to Promote You Can Hype Anything:...

Raleigh Pinskey
Buy from $2.88

Buzzmarketing: Get People to Talk About Your Stuff Buzzmarketing: Get People to...

Mark Hughes
Buy from $1.59

The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying The Media Handbook: A...

Helen Katz
Buy from $26.03

The Guide to Earned Media: How to Use PR Strategies to Enhance Your Brand The Guide to Earned Media:...

Annie Pace Scranton
Buy from $22.30
eBook from $28.99

Don't Talk to the Media: 29 Secrets You Need to Know Before You Open Your Mouth to a Reporter Don't Talk to the Media: 29...

Gerard Braud
Buy from $3.88

Media Strategies: Managing content, platforms and relationships Media Strategies: Managing...

Jane Johnston, Katie Rowney
Buy from $25.60
eBook from $23.63

Media Relations: Issues and strategies Media Relations: Issues and...

Jane Johnston
Buy from $12.55

Social Media Management: Persuasion in Networked Culture Social Media Management:...

Ben Shields
Buy from $28.54
eBook from $33.99

Publicity & Media Relations Checklists Publicity & Media Relations...

David Yale
Buy from $2.42

Guide to Media Relations Guide to Media Relations

Irv Schenkler, Tony Herrling
Buy from $2.80

SoundBites: A Business Guide for Working with the Media SoundBites: A Business Guide...

Kathy Kerchner
Buy from $13.61

Making News: A Straight-Shooting Guide to Media Relations Making News: A Straight...

David Henderson
Buy from $2.41

Organize Organize

Timon Beyes, Lisa Conrad
Buy from $14.74

Bulletproof News Releases: Practical, No-Holds-Barred Advice for Small Business from 135 American Newspaper Editors Bulletproof News Releases:...

Kay Borden
Buy from $19.96

Public Relations Made Easy Public Relations Made Easy

Roscoe Barnes, III
Buy from $5.44

In the News, 3rd edition: The Practice of Media Relations in Canada In the News, 3rd edition: The...

William Wray Carney, Colin Babiuk
Buy from $38.51
eBook from $39.99

Effective Media Relations: How to Get Results Effective Media Relations:...

Michael Bland, Alastair Beddow
Buy from $10.99

The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying The Media Handbook: A...

Helen Katz
Buy from $2.87

Public Relations Campaigns Public Relations Campaigns

Mark Sheehan, Robina Xavier
Buy from $4.25

Media Relations: Issues and Strategies Media Relations: Issues and...

Jane Johnston
Buy from $7.85

De-Convergence of Global Media Industries De-Convergence of Global...

Dal Yong Jin
Buy from $51.62

On Deadline: Managing Media Relations On Deadline: Managing Media...

Carole Howard
Buy from $2.38

Influencing Public Attitudes: Direct Communication Strategies That Reduce the Media's Influence on Public Decision-Making Influencing Public Attitudes:...

Chester Burger (Designer), James Lukaszewski
Buy from $5.99

On Deadline: Managing Media Relations On Deadline: Managing Media...

Carole Howard
Buy from $2.40

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