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New Mass media and business Books

You Can Hype Anything: Creative Tactics and Advice for Anyone with a Product, Business, or Talent to Promote You Can Hype Anything:...

Raleigh Pinskey
Buy new from $11.08

Media Training 101: A Guide to Meeting the Press Media Training 101: A Guide...

Sally Stewart
Buy new from $26.88

Social Media Management: Persuasion in Networked Culture Social Media Management:...

Ben Shields
Buy new from $75.13
eBook from $33.99

The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying The Media Handbook: A...

Helen Katz
Buy new from $35.49
eBook from $34.65

The Guide to Earned Media: How to Use PR Strategies to Enhance Your Brand The Guide to Earned Media:...

Annie Pace Scranton
Buy new from $22.46
eBook from $28.99

Don't Talk to the Media: 29 Secrets You Need to Know Before You Open Your Mouth to a Reporter Don't Talk to the Media: 29...

Gerard Braud
Buy new from $16.30

Media Strategies: Managing Content, Platforms and Relationships Media Strategies: Managing...

Jane Johnston, Katie Rowney
Buy new from $47.41
eBook from $23.63

Media Relations: Issues and Strategies Media Relations: Issues and...

Jane Johnston
Buy new from $51.65
eBook from $21.98

No Comment!: An Executive's Essential Guide to the News Media No Comment!: An Executive's...

David W Blohowiak
Buy new from $101.99

Buzzmarketing: Get People to Talk about Your Stuff Buzzmarketing: Get People to...

Mark Hughes
Buy new from $3.92

The PR Crisis Bible: How to Take Charge of the Media When All Hell Breaks Loose The PR Crisis Bible: How to...

Robin Cohn
Buy new from $58.87

PR 2.0: New Media, New Tools, New Audiences PR 2.0: New Media, New Tools,...

Deirdre K Breakenridge
Buy new from $9.90
eBook from $31.04

Agile PR: Expert Messaging in a Hyper-Connected, Always-On World Agile PR: Expert Messaging in...

Marian Salzman, The Pr
Buy new from $9.24
eBook from $9.99

Guide to Media Relations Guide to Media Relations

Irv Schenkler, Tony Herrling
Buy new from $59.83

Manage the Media: (Don't Let the Media Manage You) Manage the Media: (Don't Let...

William J Holstein
Buy new from $5.89

Media, Organizations and Identity Media, Organizations and...

Professor Lilie Chouliaraki, M Morsing (Editor)
Buy new from $51.65
eBook from $32.70

Corporate Advocacy: Rhetoric in the Information Age Corporate Advocacy: Rhetoric...

Judith D Hoover
Buy new from $101.99

Making News: A Straight-Shooting Guide to Media Relations Making News: A Straight...

David Henderson
Buy new from $11.98

Organize Organize

Timon Beyes, Lisa Conrad
Buy new from $14.74

In the News, 3rd Edition: The Practice of Media Relations in Canada In the News, 3rd Edition: The...

William Wray Carney, Colin Babiuk
Buy new from $38.90
eBook from $39.99

Keeping Cool on the Hot Seat: Dealing Effectively with the Media in Times of Crisis Keeping Cool on the Hot Seat:...

Judith C Hoffman
Buy new from $98.90

On Deadline: Managing Media Relations On Deadline: Managing Media...

Carole Howard
Buy new from $57.60
eBook from $13.99

Media isn't a four letter word : a guide to effective encounters with the members of the fourth estate Media isn't a four letter...

David J. Shea, John F. Gulick
Buy new from $60.29

Media Training A-Z: A Complete Guide to Controlling Your Image, Message & Sound Bites Media Training A-Z: A...

Tj Walker
Buy new from $19.99

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