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eBook Mass media and business Books

Social Media Management: Persuasion in Networked Culture Social Media Management:...

Ben Shields
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The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying The Media Handbook: A...

Helen Katz
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The Guide to Earned Media: How to Use PR Strategies to Enhance Your Brand The Guide to Earned Media:...

Annie Pace Scranton
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Media Strategies: Managing Content, Platforms and Relationships Media Strategies: Managing...

Jane Johnston, Katie Rowney
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Media Relations: Issues and Strategies Media Relations: Issues and...

Jane Johnston
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PR 2.0: New Media, New Tools, New Audiences PR 2.0: New Media, New Tools,...

Deirdre K Breakenridge
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Agile PR: Expert Messaging in a Hyper-Connected, Always-On World Agile PR: Expert Messaging in...

Marian Salzman, The Pr
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Media, Organizations and Identity Media, Organizations and...

Professor Lilie Chouliaraki, M Morsing (Editor)
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In the News, 3rd Edition: The Practice of Media Relations in Canada In the News, 3rd Edition: The...

William Wray Carney, Colin Babiuk
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Public Relations Campaigns Public Relations Campaigns

Mark Sheehan (Editor), Robina Xavier (Editor)
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de-Convergence of Global Media Industries de-Convergence of Global...

Dal Yong Jin
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Social Media Marketing: Breakthroughs in Research and Practice, 2 Volume Social Media Marketing:...

Information Reso Management Association (Editor)
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eBook from $695.00

Corporate Reputation and the News Media: Agenda-Setting Within Business News Coverage in Developed, Emerging, and Frontier Markets Corporate Reputation and the...

Craig Carroll (Editor)
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Celebrity, Convergence and Transformation Celebrity, Convergence and...

Douglas Brownlie (Editor), Paul Hewer (Editor)
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Complacency and Collusion: A Critical Introduction to Business and Financial Journalism Complacency and Collusion: A...

Keith J. Butterick
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Media Relations Measurement: Determining the Value of PR to Your Company's Success Media Relations Measurement:...

Ralf Leinemann, Elena Baikaltseva
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Advertising and New Media Advertising and New Media

Christina Spurgeon
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Medien Und Aktien: Theoretische Und Empirische Modellierung Der Rolle Der Berichterstattung Fur Das Borsengeschehen Medien Und Aktien:...

Bertram Scheufele, Alexander Haas
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Markenmanagement: Der Brand Management Navigator -- Markenfuhrung Im Kommunikationszeitalter Markenmanagement: Der Brand...

Jśrg Tropp
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Impact of New Media in Tourism Impact of New Media in Tourism

Maria Gorete Dinis (Editor), Lu?s Bonixe (Editor)
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The Television Entrepreneurs: Social Change and Public Understanding of Business The Television Entrepreneurs:...

Dr. Raymond Boyle
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John Clare's Guide to Media Handling John Clare's Guide to Media...

John Clare
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Balanced Scorecard Fur Strategisches Management Von Stadten: Ein Ansatz Unter Einsatz Von Internetumfragen Balanced Scorecard Fur...

Florian Weig
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On Deadline: Managing Media Relations On Deadline: Managing Media...

Carole Howard
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