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How to Win Friends and...
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The Wisdom of Crowds
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The Data Detective: Ten Easy...
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Using Behavioral Science in...
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Scientific Advertising: 21...
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Buyology: Truth and Lies...
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The Science of Selling:...
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Zero-Resistance Selling:...
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The Culting of Brands: Turn...
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The Curse of Bigness:...
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Nudge: Improving Decisions...
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Outcomes Over Output: Why...
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The Brand Flip: Why customers...
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Predictably Irrational,...
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