Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story , which has defined how we talk about the art of story creation. Now in Storynomics , McKee partners ...
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Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story , which has defined how we talk about the art of story creation. Now in Storynomics , McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.
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Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $4.90, good condition, Sold by Dream Books Co. rated 5.0 out of 5 stars, ships from Denver, CO, UNITED STATES, published 2018 by Twelve.
Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $6.49, very good condition, Sold by Half Price Books Inc rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2018 by Twelve.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $6.94, good condition, Sold by Seattle Goodwill rated 5.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 2018 by Twelve.
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May have some shelf-wear due to normal use. Your purchase funds free job training and education in the greater Seattle area. Thank you for supporting Goodwill's nonprofit mission!
Add this copy of Storynomics to cart. $7.69, very good condition, Sold by Magers and Quinn Booksellers rated 5.0 out of 5 stars, ships from Minneapolis, MN, UNITED STATES, published 2018 by Twelve.
Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $8.99, good condition, Sold by St. Vinnie's Books rated 5.0 out of 5 stars, ships from Eugene, OR, UNITED STATES, published 2018 by Twelve.
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Good. BOOK HAS SOME WRITING AND/OR HIGHLIGHTING IN IT BUT REMAINS IN GOOD READABLE CONDITION. hardcover 100% of proceeds go to charity! Good condition with all pages in tact. Item shows signs of use and may have cosmetic defects.
Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $9.99, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2018 by Twelve.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Storynomics Story-Driven Marketing in the Post to cart. $11.46, very good condition, Sold by True Oak Books rated 5.0 out of 5 stars, ships from Highland, NY, UNITED STATES, published 2018 by Twelve.
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Near Fine. Excellent overall condition. No writing or visible blemishes.; -We offer free returns for any reason and respond promptly to all inquiries. Your order will be packaged with care and ship on the same or next business day. Buy with confidence.
Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $12.49, very good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2018 by Twelve.
Add this copy of Storynomics: Story-Driven Marketing in the Post to cart. $12.49, good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2018 by Twelve.
Add this copy of Storynomics Story-Driven Marketing in the Post to cart. $15.50, very good condition, Sold by True Oak Books rated 5.0 out of 5 stars, ships from Highland, NY, UNITED STATES, published 2018 by Twelve.
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Very Good in Very Good dust jacket. -Great overall condition. Minor cosmetic wear. No noteworthy blemishes. No writing.; -We offer free returns for any reason and respond promptly to all inquiries. Your order will be packaged with care and ship on the same or next business day. Buy with confidence.
