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Yes!: 50 Scientifically Proven Ways to Be Persuasive - Goldstein, Noah J, PH.D., and Martin, Steve J, and Cialdini, Robert
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Based on more than 60 years of research into the psychology of persuasion, "Yes!" reveals 50 simple but remarkably effective strategies to become more persuasive at work and in one's personal life.

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Yes!: 50 Scientifically Proven Ways to Be Persuasive 2009, Free Press

ISBN-13: 9781416576143

Trade paperback

Yes!: 50 Scientifically Proven Ways to Be Persuasive 2009, Simon & Schuster Audio, New York, NY

ISBN-13: 9780743583268

Audiobook CD

Yes!: 50 Scientifically Proven Ways to Be Persuasive 2008, Free Press, New York, NY

ISBN-13: 9781416570967

Hardcover