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International Business: The New Realities - Cavusgil, S., and Knight, Gary, and Riesenberger, John
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For courses in Business. International Business: A Millennial Approach International Business: The New Realities caters to a millennial audience, the most diverse and educated generation to date. The book speaks to readers of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text prepares readers for international business in our modern world. ...

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International Business: The New Realities 2016, Pearson

ISBN-13: 9780134324838

4th edition

Hardcover

International Business: The New Realities 2013, Pearson

ISBN-13: 9780132991261

3rd edition

Hardcover