For undergraduate/graduate-level courses in Hospitality and Tourism Marketing. THE most widely used Hospitality marketing text-comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Easy-to-read and user-friendly, it provides examples and applications that illustrate the major decisions hospitality marketing managers face in their efforts to balance objectives and resources against needs and opportunities in today's global marketplace. Real-world in focus, it reflects the authors' rich ...
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For undergraduate/graduate-level courses in Hospitality and Tourism Marketing. THE most widely used Hospitality marketing text-comprehensive and innovative, managerial and practical, state-of-the-art and real-world. Easy-to-read and user-friendly, it provides examples and applications that illustrate the major decisions hospitality marketing managers face in their efforts to balance objectives and resources against needs and opportunities in today's global marketplace. Real-world in focus, it reflects the authors' rich combination of both teaching and international consulting experience in the hospitality and travel industries. An abundance of real-world examples and cases and experiential and internet exercises give students extraordinary insight into marketing situations they will actually encounter on the job.
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Add this copy of Marketing for Hospitality and Tourism to cart. $8.12, good condition, Sold by ThriftBooks-Reno rated 4.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2002 by Prentice Hall.
Add this copy of Marketing for Hospitality and Tourism (3rd Edition) to cart. $8.14, very good condition, Sold by The Book Cellar rated 4.0 out of 5 stars, ships from Nashua, NH, UNITED STATES, published 2002 by Prentice Hall.
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Very Good. Size: 8x1x10; Has moderate shelf and/or corner wear. Great used condition. Over 1, 000, 000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders.
Add this copy of Marketing for Hospitality and Tourism, 3rd to cart. $22.22, good condition, Sold by A2ZBooks rated 5.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2002 by Prentice Hall.
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Good Condition. The text has highlighting, the cover has some wear with corner and spine edge scuffs. Quantity Available: 1. ISBN: 0130996114. ISBN/EAN: 9780130996114. Pictures of this item not already displayed here available upon request. Inventory No: 1560791135.
Add this copy of Marketing for Hospitality and Tourism, 3rd to cart. $28.22, very good condition, Sold by A2ZBooks rated 5.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2002 by Prentice Hall.
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Very Good Condition. The text appears clean, the cover has several light corner scuffs. Quantity Available: 1. ISBN: 0130996114. ISBN/EAN: 9780130996114. Pictures of this item not already displayed here available upon request. Inventory No: 1560793739.
Add this copy of Marketing for Hospitality and Tourism, 3rd to cart. $42.22, new condition, Sold by A2ZBooks rated 5.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2002 by Prentice Hall.
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New. Book is New, Crisp pages! Excellent condition. Multiple copies available this title. Quantity Available: 13. Category: Business, Finance & Marketing; Engineering, Industrial & Trades. ISBN: 0130996114. ISBN/EAN: 9780130996114. Pictures of this item not already displayed here available upon request. Inventory No: 1560781422.