Entrepreneurial Small Business

Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting ... Read More

Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start. Read Less

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2005 Edition

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0072967986

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9780072967982

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  	Edition: 2005, Irwin/McGraw-Hill Hardcover, Good	Details: ISBN: 0072967986 ISBN-13: 9780072967982 Pages: 595 Publisher: Irwin/McGraw-Hill Published: 2005 Language: English Alibris ID: 18054837917	Shipping Options: Standard Shipping: $4.99 Choose your shipping method in Checkout. Costs may vary based on destination.
  Seller's Description: Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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2017, McGraw-Hill Education, OH ISBN-13: 9781259573798 5th edition Hardcover See All from $4.99	2017, McGraw-Hill Education, OH ISBN-13: 9781259921735 5th edition Paperback See All from $46.25
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