Add this copy of Industrial Strength Design: How Brooks Stevens Shaped to cart. $11.50, like new condition, Sold by Powell's Books Chicago rated 5.0 out of 5 stars, ships from Chicago, IL, UNITED STATES, published 2005 by MIT Press.
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Used-Good. Industrial Strength Design: How Brooks Stevens Shaped Your World is a long overdue introduction to the work of visionary industrial designer Brooks Stevens (1911-1995). Believing that an industrial designer 'should be a businessman, an engineer, and a stylist, in that order, ' Stevens created thousands of ingenious and beautiful designs for industrial and household products--including a clothes dryer with a window in the front, a wide-mouthed peanut butter jar, and the Oscar Mayer Wienermobile. ('There's nothing more aerodynamic than a wiener, ' he explained. ) He invented a precursor to the SUV by turning a Jeep into a station wagon after World War II, and streamlined steam irons so that they resembled aircraft. It was Brooks Stevens who, in 1954, coined the phrase 'planned obsolescence, ' defining it as 'instilling in the buyer the desire to own something a little newer, a little better, a little sooner than is necessary. ' This concept has since been blamed for everything from toasters that stop working to today's throwaway culture, but Stevens was simply recognizing the intentionally ephemeral nature of a designer's work. Asked once to name his favorite design, he replied, 'none, because every one would have to be restudied for the tastes of tomorrow. 'This book, which accompanies an exhibit at the Milwaukee Art Museum (the repository for Stevens's papers), includes 250 illustrations of designs by Stevens and his firm, many in color. Glenn Adamson, exhibition curator, contributes detailed studies of individual designs. John Heskett, Kristina Wilson, and Jody Clowes contribute interpretive essays. Also included are a description of the Brooks Stevens Archive and several key writings by Brooks Stevens. The first publication documenting the work of Brooks Stevens, one of America's most influential twentieth century designers.
Add this copy of Industrial Strength Design: How Brooks Stevens Shaped to cart. $42.86, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2005 by The MIT Press.
Add this copy of Industrial Strength Design: How Brooks Stevens Shaped to cart. $59.98, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2005 by MIT Press.
Add this copy of Industrial Strength Design: How Brooks Stevens Shaped to cart. $75.37, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Hialeah, FL, UNITED STATES, published 2005 by The MIT Press.
Add this copy of Industrial Strength Design: How Brooks Stevens Shaped to cart. $83.85, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2005 by The MIT Press.
