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The Moral Compass of Public Relations - Brunner, Brigitta R, Dr., PH.D. (Editor)
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The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to include general morality and citizenship. Currently, as the profession receives greater scrutiny, it is important to be aware of the value of public relations in the community. This book centers on four areas of public relations' ...

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The Moral Compass of Public Relations 2019, Routledge, Oxford

ISBN-13: 9780367876241

Trade paperback

The Moral Compass of Public Relations 2016, Routledge, London

ISBN-13: 9781138121546

Hardcover