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The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells

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The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells - Bly, Robert W
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"This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products"--

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The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells 2020, St. Martin's Griffin, New York

ISBN-13: 9781250238016

4th edition

Trade paperback

The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells 1985, Dodd Mead, New York, NY

ISBN-13: 9780396085478

Trade paperback

The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells 1985, Dodd Mead, New York, NY

ISBN-13: 9780396085461

Unknown binding