Based on a highly successful training program, this book looks at sales and marketing issues from a president's point of view. It provides step-by-step processes to measure the effectiveness and the cost of specific programs. Programs for penetrating new markets, introducing new products. leveraging resources, evaluating performance, measuring return on investment, and more are detailed.
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Based on a highly successful training program, this book looks at sales and marketing issues from a president's point of view. It provides step-by-step processes to measure the effectiveness and the cost of specific programs. Programs for penetrating new markets, introducing new products. leveraging resources, evaluating performance, measuring return on investment, and more are detailed.
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Add this copy of The Buck Starts Here: Profit-Based Sales & Marketing to cart. $6.08, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 2000 by Van Nostrand Reinhold Company.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
Add this copy of The Buck Starts Here: Profit-Based Sales & Marketing to cart. $31.31, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1969 by Thomson Executive Pr.
