Combining practitioner and academic perspectives, Robin Landa and Greg Braun offer a roadmap for conceiving and developing creative advertising campaigns that are responsible and inclusive--and that audiences enthusiastically share.
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Combining practitioner and academic perspectives, Robin Landa and Greg Braun offer a roadmap for conceiving and developing creative advertising campaigns that are responsible and inclusive--and that audiences enthusiastically share.
Read Less
Add this copy of Shareworthy: Advertising That Creates Powerful to cart. $13.99, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2024 by Columbia Business School Publish.
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Add this copy of Shareworthy: Advertising That Creates Powerful to cart. $45.94, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2024 by Columbia Business School Publi.