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Patents and Strategic Inventing: The Corporate Inventor's Guide to Creating Sustainable Competitive Advantage

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Patents and Strategic Inventing: The Corporate Inventor's Guide to Creating Sustainable Competitive Advantage - Nissing, Nicholas
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Google, Microsoft, Apple, Samsung, GE, Johnson & Johnson, 3M, Merck, Pfizer, Dish Network, EchoStar These are just several Fortune 500 companies that have either recently been involved in a patent-infringement lawsuit or consider themselves to be acutely affected by the outcome of such cases. Of late, one lawsuit has even made it to the Supreme Court. As reported in an April 15th Wall Street Journal article, in a case involving its Word program, "Microsoft Corp. will ask the Supreme Court next week to make it easier for ...

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Patents and Strategic Inventing: The Corporate Inventor's Guide to Creating Sustainable Competitive Advantage 2012, McGraw-Hill Companies, New York

ISBN-13: 9780071783866

Hardcover