Merging current practices with theory, this introduction to marketing adopts a lively, easy-to-read style. The text clearly portrays the state-of-the-art and captures the fast-paced nature of the field. It provides comprehensive coverage of all major marketing topics, and the text is accompanied by a supplements package, produced by the authors, which includes computer exercises, videos, video manual, detailed lecture notes, and a test bank.
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Merging current practices with theory, this introduction to marketing adopts a lively, easy-to-read style. The text clearly portrays the state-of-the-art and captures the fast-paced nature of the field. It provides comprehensive coverage of all major marketing topics, and the text is accompanied by a supplements package, produced by the authors, which includes computer exercises, videos, video manual, detailed lecture notes, and a test bank.
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Add this copy of Marketing to cart. $5.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1987 by Macmillan Library Reference.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Marketing, 2nd to cart. $5.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 1985 by Macmillan.
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Very Good Condition. Used book, very good condition, all pages clean. Quantity Available: 1. ISBN: 0023347007. ISBN/EAN: 9780023347009. Pictures of this item not already displayed here available upon request. Inventory No: ABE419257406.
Add this copy of Marketing to cart. $5.77, good condition, Sold by BookHolders rated 5.0 out of 5 stars, ships from Gambrills, MD, UNITED STATES, published 1996 by Prentice Hall.
Add this copy of Marketing to cart. $7.62, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1996 by Prentice Hall.
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Good. Good condition. 7th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Add this copy of Marketing to cart. $7.88, very good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1987 by MacMillan Publishing Company.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
Add this copy of Marketing to cart. $9.29, fair condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 1993 by MacMillan Publishing Company.
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Fair. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Marketing (Sixth Edition) to cart. $10.00, good condition, Sold by Ed Buryn Books rated 1.0 out of 5 stars, ships from Nevada City, CA, UNITED STATES, published 1994 by Macmillan Publ.
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Oversize hardcover in pictorial boards, no DJ as issued. Good w bumped corners, highlighting, notations. Used but usable copy of later edition. 8-1/2 x 11, 773 pp plus 93 pp of appendixes, glossary, indexes, b/w & color illus, map endpapers. ISBN 0023342706.
Add this copy of Marketing to cart. $11.82, fair condition, Sold by Pilkington & Sons rated 4.0 out of 5 stars, ships from Windber, PA, UNITED STATES, published 1993 by Macmillan USA.
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Fair. -Disclaimer: May have a different cover image than stock photos shows, as well as being a different edition/printing, unless otherwise stated. Please contact us if you're looking for one of these specifically. Your order will ship with FREE Delivery Confirmation (Tracking). We are a family business, and your satisfaction is our goal!
Add this copy of Marketing to cart. $12.00, good condition, Sold by Top Notch Books rated 5.0 out of 5 stars, ships from Tolar, TX, UNITED STATES, published 1985 by Macmillan Publishing Company.
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Good. No Jacket. 4to-over 9¾"-12" tall. Uses many period advertising in both color and b&w as examples: i.e. Kentucky Fried Chicken; Wendy's-Where's the Beef? ; E.T. chewable vitamins by Squibb; E.F. Hutton and more. Boards are scuffed with light edgewear, bookstore sticker on front board. Text highlighting and notations in text. All pages secure in binding.
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Very Good. Hardcover Very Good Standard used condition May have some wear, highlighting, notes, creasing, previous owner's name, etc May or may not include supplements such as infotrac or other web access codes (the dust cover may be missing) Fast & reliable delivery Exceptional customer service.