"In twenty-two years with the Cupertino band, Michael Hageloh saw it all. The era of beige boxes and clueless CEOs. The company's near death. The return of Steve Jobs. Triumphs like the iPod, iTunes, and the iPhone. But you know that story. What you don't know is that it was a sales operation built around music, storytelling, and passion that let Apple not only survive the hard times, but eventually change the world. Now Michael--engineer, drummer, raconteur, and closer of nearly one billion dollars in Apple sales--takes ...
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"In twenty-two years with the Cupertino band, Michael Hageloh saw it all. The era of beige boxes and clueless CEOs. The company's near death. The return of Steve Jobs. Triumphs like the iPod, iTunes, and the iPhone. But you know that story. What you don't know is that it was a sales operation built around music, storytelling, and passion that let Apple not only survive the hard times, but eventually change the world. Now Michael--engineer, drummer, raconteur, and closer of nearly one billion dollars in Apple sales--takes you inside the sales culture that made Apple the world's first trillion-dollar corporation. The big secret? Music. Music has been part of Apple's DNA since the beginning, and in Live from Cupertino, Michael takes you inside a one-of-a-kind selling culture that's amazingly similar to the process of taking music from rehearsal to live performance. If you're dying to know how Apple did it, Live from Cupertino is your first chance to learn company secrets from someone who was there from the beginning."--
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Add this copy of Live From Cupertino: How Apple Used Words, Music, and to cart. $5.60, very good condition, Sold by Open Books Ltd rated 4.0 out of 5 stars, ships from Chicago, IL, UNITED STATES, published 2019 by Post Hill Press.
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Fine. Sewn binding. Cloth over boards. 240 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Live from Cupertino: How Apple Used Words, Music, and to cart. $20.66, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2019 by Post Hill Press.
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New. Sewn binding. Cloth over boards. 240 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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