This is a book for managers--a "guidebook" for executives who need to learn about strategic planning. It is based on three basic assumptions about strategic planning. Firstly, the authors argue that information technology can confer strategic advantage if it is integrated with business strategy and operations (the Strategic Alignment Model). Secondly, they maintain that strategic planning is not a one-time event, but must be a continuing process as the business evolves and the environment changes (the Dynamic Planning ...
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This is a book for managers--a "guidebook" for executives who need to learn about strategic planning. It is based on three basic assumptions about strategic planning. Firstly, the authors argue that information technology can confer strategic advantage if it is integrated with business strategy and operations (the Strategic Alignment Model). Secondly, they maintain that strategic planning is not a one-time event, but must be a continuing process as the business evolves and the environment changes (the Dynamic Planning Framework). Lastly, they conclude that the strategic planning process must test differing options against the overall mission of the organization (the Strategic Alignment Model). Including many examples from their own work as management consultants specializing in helping organizations align their information systems with their strategy, Sifonis and Goldberg offer a streamlined and systematic approach to the strategic planning process.
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Add this copy of Dynamic Planning: the Art of Managing Beyond Tomorrow to cart. $4.68, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1994 by Oxford University Press, USA.
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Good. Good condition. Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of Dynamic Planning: the Art of Managing Beyond Tomorrow to cart. $75.70, new condition, Sold by GridFreed rated 4.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 1994 by Oxford University Press.
