Co-opetition offers a new way of thinking that combines competition and cooperation. It is the first book to adapt game theory to the needs of CEOs, managers and entrepreneurs. Though often compared to games like chess or poker, business is different - people are free to change the rules, the players, the boundaries, even the game itself. The essence of business success lies in making sure you are in the right game. Actively shaping which game you play, and how you play it, is the core of the innovative business strategy ...
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Co-opetition offers a new way of thinking that combines competition and cooperation. It is the first book to adapt game theory to the needs of CEOs, managers and entrepreneurs. Though often compared to games like chess or poker, business is different - people are free to change the rules, the players, the boundaries, even the game itself. The essence of business success lies in making sure you are in the right game. Actively shaping which game you play, and how you play it, is the core of the innovative business strategy laid out in Co-opetition. Barry Nalebuff and Adam Brandenburger, professors at Yale and Harvard, are pioneers in the practice of applying the science of game theory to the art of corporate strategy. They have devised a practice-oriented model to help you break out of the traditional win-lose or lose-lose situations. Dozens of companies - including Intel, Nintendo, American Express and Nutrasweet - have been using the strategies of co-opetition to change their game and enjoy the benefits of win-win opportunities.
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Add this copy of Co-Opetition to cart. $1.26, very good condition, Sold by More Than Words rated 4.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 1996 by Broadway Business.
Add this copy of Co-Opetition to cart. $1.71, good condition, Sold by Off The Shelf rated 5.0 out of 5 stars, ships from Imperial, MO, UNITED STATES, published 1997 by Crown Publishing Group.
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Seller's Description:
The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
Add this copy of Co-Opetition to cart. $1.74, good condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 1996 by Doubleday Business.
Add this copy of Co-Opetition to cart. $1.74, good condition, Sold by Gulf Coast Books rated 4.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 1996 by Doubleday Business.
Add this copy of Co-Opetition to cart. $1.74, fair condition, Sold by Seattle Goodwill rated 4.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 1996 by Broadway Business.
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Fair. Pages include notes, underlining, or highlighting. May have some shelf-wear due to normal use. Your purchase funds free job training and education in the greater Seattle area. Thank you for supporting Goodwill's nonprofit mission!
Add this copy of Co-Opetition to cart. $1.75, good condition, Sold by Gulf Coast Books rated 4.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 1997 by Currency Doubleday.
Add this copy of Co-Opetition to cart. $1.78, good condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 1997 by Currency Doubleday.
Add this copy of Co-Opetition to cart. $1.78, fair condition, Sold by Your Online Bookstore rated 5.0 out of 5 stars, ships from Houston, TX, UNITED STATES, published 1997 by Currency Doubleday.
Add this copy of Co-Opetition to cart. $1.89, good condition, Sold by Orion Tech rated 5.0 out of 5 stars, ships from Arlington, TX, UNITED STATES, published 1997 by Currency Doubleday.
Add this copy of Co-Opetition to cart. $2.33, very good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 1997 by Crown Publishing Group.
