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Change: How to Make Big Things Happen

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Change: How to Make Big Things Happen - Centola, Damon
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How do you change someone's mind? How do you stop bad habits? A bold new theory about the way ideas and behaviours spread (and can be altered) from the world's leading expert, Professor Damon Centola How did movements like the Arab Spring and Black Lives Matter take off when they did? How did Lord Kitchener recruit 2,000,000 volunteers at the start of World War I? Why did Twitter take hold while Google+ has failed? What surprising lessons can we learn from Covid 19? From the spread of Covid-19 to the rise of political ...

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Change: How to Make Big Things Happen 2022, John Murray Publishers Ltd, London

ISBN-13: 9781529373387

Mass-market paperback

Change: How to Make Big Things Happen 2021, Little, Brown Spark

ISBN-13: 9780316457330

Hardcover

Change: How to Make Big Things Happen 2021, John Murray Publishers Ltd, London

ISBN-13: 9781529373370

Trade paperback