Marketing research is vital - especially investment in the right kind of research. While basic, general research techniques are similar for all kinds of marketing, B2B is unique in many ways. The exciting new book is written by proven research powerhouses.
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Marketing research is vital - especially investment in the right kind of research. While basic, general research techniques are similar for all kinds of marketing, B2B is unique in many ways. The exciting new book is written by proven research powerhouses.
Read Less
Add this copy of Business to Business Marketing Research to cart. $7.78, like new condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2005 by Cengage Learning.
Add this copy of Business to Business Marketing Research to cart. $7.78, very good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2005 by Cengage Learning.